{"id":56846,"date":"2024-05-09T13:12:50","date_gmt":"2024-05-09T13:12:50","guid":{"rendered":"https:\/\/business.ticketmaster.com\/fr\/?p=56846"},"modified":"2024-05-09T15:45:18","modified_gmt":"2024-05-09T15:45:18","slug":"transformer-les-connaissances-en-actions-pour-un-avantage-strategique","status":"publish","type":"post","link":"https:\/\/business.ticketmaster.com\/fr\/transformer-les-connaissances-en-actions-pour-un-avantage-strategique\/","title":{"rendered":"Transformer les connaissances en actions pour un avantage strat\u00e9gique"},"content":{"rendered":"\n<div class=\"wp-block-group is-style-padding-alt-4 has-base-color has-contrast-background-color has-text-color has-background has-link-color wp-elements-c3e11254eb967296b44443fe6e45a7b3 has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-style-padding-alt-4 has-contrast-background-color has-background has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-ede2f23a wp-block-group-is-layout-constrained\"><div class=\"taxonomy-content-type wp-block-post-terms\"><span>Rapport<\/span><\/div>\n\n<h1 class=\"wp-block-post-title\">Transformer les connaissances en actions pour un avantage strat\u00e9gique<\/h1>\n\n<div class=\"wp-block-post-date__modified-date wp-block-post-date\"><time datetime=\"2024-05-09T15:45:18+00:00\">9 mai 2024<\/time><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-contrast-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--tiny);padding-bottom:var(--wp--preset--spacing--tiny)\"><\/div>\n\n\n\n<div class=\"wp-block-group is-style-padding-alt-2 has-base-color has-contrast-background-color has-text-color has-background has-link-color wp-elements-d3d06777a902a7a56358847a96db3c81 has-global-padding is-layout-constrained wp-container-core-group-is-layout-204e9a5b wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-container-core-group-is-layout-d813fb5b wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>RAPPORT NEXUS&nbsp;: \u00c9TAT DE LA BILLETTERIE 2024<\/strong><\/h2>\n\n\n\n<ol class=\"is-style-key-takeaways wp-block-list\">\n<li class=\"has-body-font-size\"><a href=\"https:\/\/business.ticketmaster.com\/fr\/definir-lavenir-du-divertissement-vivant\/\">Innovations du divertissement vivant<\/a><\/li>\n\n\n\n<li class=\"has-body-font-size\"><a href=\"https:\/\/business.ticketmaster.com\/fr\/lavenir-de-lengagement-des-fans\/\">Exp\u00e9riences personnalis\u00e9es<\/a><\/li>\n\n\n\n<li class=\"has-body-font-size\"><a href=\"https:\/\/business.ticketmaster.com\/fr\/innovation-en-matiere-dentree-en-salle\/\">Entr\u00e9e biom\u00e9trique<\/a><\/li>\n\n\n\n<li class=\"has-body-font-size\">Strat\u00e9gies de rendement \u00e0 terme de donn\u00e9es (Vous \u00eates ici)<\/li>\n\n\n\n<li class=\"has-body-font-size\">Mod\u00e8les de billetterie flexibles (\u00c0 venir 13\/05\/24)<\/li>\n<\/ol>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-padding-alt has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--xlarge);margin-bottom:var(--wp--preset--spacing--xlarge)\">\n<h3 class=\"wp-block-heading has-text-align-center\" style=\"text-transform:none\"><strong>Strat\u00e9gies de rendement \u00e0 terme de donn\u00e9es<\/strong><\/h3>\n\n\n\n<p class=\"has-drop-cap\"><span class=\"dc\">C<\/span>omprendre ce que veulent les fans est devenu une pierre angulaire dans l\u2019industrie du divertissement vivant. Ces informations sur les fans transforment la fa\u00e7on dont l\u2019industrie aborde la billetterie d\u2019\u00e9v\u00e9nements &#8211; en d\u00e9bloquant de nouvelles fa\u00e7ons efficaces de susciter un engagement aupr\u00e8s des fans et d\u2019en trouver de nouveaux.<\/p>\n\n\n\n<p>Les solutions d\u2019analyse sont essentielles pour mettre en \u00e9vidence le vaste paysage de donn\u00e9es anonymes de la billetterie d\u2019\u00e9v\u00e9nements. Tirer parti de ces informations signifie d\u00e9bloquer un ensemble d\u2019outils puissants pour mieux servir l&rsquo;exp\u00e9rience de vos fans. Les informations d\u00e9riv\u00e9es des donn\u00e9es des fans peuvent aller au-del\u00e0 des strat\u00e9gies de rendement et aider \u00e0 identifier et \u00e0 capitaliser sur les tendances \u00e9mergentes, en s&rsquo;assurant que ce que vous fournissez r\u00e9sonne fort.<\/p>\n\n\n\n<p><a href=\"https:\/\/business.ticketmaster.com\/fr\/comment-les-sounders-de-seattle-ont-pu-ameliorer-lexperience-de-leur-clientele\/\">Notre \u00e9quipe LiveAnalytics d\u2019experts en analyse et en intelligence d\u2019affaires<\/a> est l\u00e0 pour soutenir vos objectifs, qu\u2019il s\u2019agit de vous tenir au courant des tendances de l\u2019industrie ou de d\u00e9velopper des analyses personnalis\u00e9es pour vous aider \u00e0 maximiser les ensembles de donn\u00e9es complexes. Lorsque le Thunder d\u2019Oklahoma City a eu besoin d\u2019un nouvel ar\u00e9na pour r\u00e9pondre aux besoins de ses fans inconditionnels &#8211; tout en refl\u00e9tant la croissance rapide de la ville &#8211; ils se sont associ\u00e9s \u00e0 notre \u00e9quipe LiveAnalytics pour aider \u00e0 d\u00e9couvrir les besoins cach\u00e9s de leurs fans sp\u00e9cifiques \u00e0 chaque si\u00e8ge.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-b73758db wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--xxlarge-2);margin-bottom:var(--wp--preset--spacing--xxlarge-2)\"><div  class=\"statistic-count--2 alignwide wp-block-acf-statistics\">\n\t<div class=\"statistics\">\n<div  class=\"statistic--rounded align wp-block-acf-statistic\">\n\t<div class=\"inner-content\">\n\n<div class=\"wp-block-group statistic-content has-base-color has-tertiary-3-background-color has-text-color has-background has-link-color wp-elements-44635d5a6a8bf880f4a7f845943efb80 is-layout-flow wp-container-core-group-is-layout-a77db08e wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group statistic-content__position is-layout-flow wp-container-core-group-is-layout-a77db08e wp-block-group-is-layout-flow\">\n<p class=\"has-text-align-center statistic-content__title\">45%<\/p>\n\n\n\n<p class=\"has-text-align-center statistic-content__caption\" style=\"text-transform:none\">Plus d\u2019int\u00e9grations de donn\u00e9es<\/p>\n<\/div>\n<\/div>\n\n<\/div>\t\n<\/div>\n\n<div  class=\"align wp-block-acf-statistic\">\n\t<div class=\"inner-content\">\n\n<div style=\"background-image:url(&apos;https:\/\/business.ticketmaster.com\/wp-content\/uploads\/2024\/03\/Data-Forward-Yield-Strategies.png&apos;);background-size:cover;\" class=\"wp-block-group statistic-content has-base-color has-primary-background-color has-text-color has-background has-link-color wp-elements-cc34dae177d1a915447ff2495b0163db is-layout-flow wp-container-core-group-is-layout-a77db08e wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group statistic-content__position is-layout-flow wp-container-core-group-is-layout-a77db08e wp-block-group-is-layout-flow\">\n<p class=\"has-text-align-center statistic-content__title\"><\/p>\n\n\n\n<p class=\"has-text-align-center statistic-content__caption\"><\/p>\n<\/div>\n<\/div>\n\n<\/div>\t\n<\/div>\n<\/div>\t\n<\/div><\/div>\n\n\n\n<p>Vous souhaitez en apprendre davantage sur les derni\u00e8res tendances de l\u2019industrie de la billetterie, y compris l\u2019impact des donn\u00e9es sur les strat\u00e9gies de rendement? Consultez notre rapport <a href=\"https:\/\/support.ticketmaster.com\/sfc\/servlet.shepherd\/document\/download\/0693x00000R1ezIAAR?operationContext=S1\">2024 State of Ticketing\u00a0: Innovation in Ticketing Technology<\/a> (disponible en anglais seulement), d\u00e9sormais disponible exclusivement pour les clients Ticketmaster.<\/p>\n\n\n\n<p><br>Vous n\u2019\u00eates pas encore un client? Travaillons ensemble! D\u00e9couvrez notre&nbsp;<a href=\"https:\/\/business.ticketmaster.com\/fr\/nexus-partners\/\">r\u00e9seau de partenaires certifi\u00e9s Nexus<\/a>&nbsp;ou&nbsp;<a href=\"https:\/\/business.ticketmaster.com\/fr\/contact\/\">contactez-nous<\/a>&nbsp;pour devenir un de nos clients.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-b73758db wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--xxlarge-2);margin-bottom:var(--wp--preset--spacing--xxlarge-2)\"><div  class=\"alignwide wp-block-acf-tip\">\n\t<div class=\"tip-disc\">\n\n<div class=\"wp-block-group alignwide has-base-color has-primary-background-color has-text-color has-background has-link-color wp-elements-5d58e1d1df189a66b623c410ecb2f17f has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--large);padding-bottom:var(--wp--preset--spacing--large)\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-60120260 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group tip-disc__heading has-base-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading has-contrast-color has-text-color has-link-color wp-elements-a7fa624e9cc4031dc5f21d900623f6b1\" style=\"font-size:1.1rem;letter-spacing:0.03rem;line-height:1.25;text-transform:none\"><strong>Programme de partenariat Nexus<\/strong><\/h3>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"is-style-lead\">Travaillons ensemble<\/p>\n\n\n\n<p>En savoir plus sur notre <a href=\"https:\/\/business.ticketmaster.com\/fr\/nexus-partners\/\">r\u00e9seau de partenaires certifi\u00e9s Nexus<\/a> ou <a href=\"https:\/\/business.ticketmaster.com\/contact\/\">contactez-nous<\/a> pour devenir un client pr\u00e9cieux.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--small);margin-bottom:0\">\n<div class=\"wp-block-button is-style-dark is-style-arrow\" style=\"text-transform:none\"><a class=\"wp-block-button__link has-base-color has-text-color has-link-color wp-element-button\">En savoir plus\n            <span class='tme-button-icon tme-button-icon--arrow' aria-hidden='true'>\n                <svg xmlns='http:\/\/www.w3.org\/2000\/svg' width='41' height='16' viewBox='0 0 41 16' fill='none'><path d='M40.7071 8.70711C41.0976 8.31658 41.0976 7.68342 40.7071 7.29289L34.3431 0.928932C33.9526 0.538408 33.3195 0.538408 32.9289 0.928932C32.5384 1.31946 32.5384 1.95262 32.9289 2.34315L38.5858 8L32.9289 13.6569C32.5384 14.0474 32.5384 14.6805 32.9289 15.0711C33.3195 15.4616 33.9526 15.4616 34.3431 15.0711L40.7071 8.70711ZM0 9H40V7H0V9Z' fill='currentColor'\/><\/svg>\n            <\/span>\n        <\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/div>\t\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>RAPPORT NEXUS&nbsp;: \u00c9TAT DE LA BILLETTERIE 2024 Strat\u00e9gies de rendement \u00e0 terme de donn\u00e9es Comprendre ce que veulent les fans est devenu une pierre angulaire dans l\u2019industrie du divertissement vivant. Ces informations sur les fans transforment la fa\u00e7on dont l\u2019industrie aborde la billetterie d\u2019\u00e9v\u00e9nements &#8211; en d\u00e9bloquant de nouvelles fa\u00e7ons efficaces de susciter un engagement [&hellip;]<\/p>\n","protected":false},"author":79,"featured_media":56847,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"57024,57060,56997","_relevanssi_noindex_reason":"","footnotes":""},"admin-category":[],"content-type":[137],"solution":[],"segment":[],"venue":[],"topic":[],"class_list":["post-56846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-solutions-daffaires","content-type-rapport"],"acf":[],"_links":{"self":[{"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/posts\/56846","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/users\/79"}],"replies":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/comments?post=56846"}],"version-history":[{"count":0,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/posts\/56846\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/media\/56847"}],"wp:attachment":[{"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/media?parent=56846"}],"wp:term":[{"taxonomy":"admin-category","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/admin-category?post=56846"},{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/content-type?post=56846"},{"taxonomy":"solution","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/solution?post=56846"},{"taxonomy":"segment","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/segment?post=56846"},{"taxonomy":"venue","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/venue?post=56846"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/topic?post=56846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}