{"id":57000,"date":"2025-05-22T21:14:31","date_gmt":"2025-05-22T21:14:31","guid":{"rendered":"https:\/\/business.ticketmaster.com\/fr\/?p=57000"},"modified":"2025-05-22T21:14:33","modified_gmt":"2025-05-22T21:14:33","slug":"letat-de-la-billetterie-nexus-en-2025-innovations-en-matiere-de-billetterie-mobile-de-biometrie-et-dexperience-des-fans","status":"publish","type":"post","link":"https:\/\/business.ticketmaster.com\/fr\/letat-de-la-billetterie-nexus-en-2025-innovations-en-matiere-de-billetterie-mobile-de-biometrie-et-dexperience-des-fans\/","title":{"rendered":"L&rsquo;\u00e9tat de la billetterie NEXUS en 2025 : Innovations en mati\u00e8re de billetterie mobile, de biom\u00e9trie et d&rsquo;exp\u00e9rience des FANS"},"content":{"rendered":"\n<div class=\"wp-block-group is-style-padding-alt has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\"><em>D\u00e9couvrez les tendances technologiques qui transforment l&rsquo;exp\u00e9rience dES \u00c9V\u00c9NEMENTS VIVANTS.<\/em><\/h2>\n\n\n\n<p>Le rapport <em>\u00c9tat de la billetterie Nexus 2025<\/em> a \u00e9t\u00e9 officiellement lanc\u00e9, mettant en lumi\u00e8re les derni\u00e8res innovations qui fa\u00e7onnent le futur des \u00e9v\u00e9nements vivants. Ce rapport annuel explore la mani\u00e8re dont les strat\u00e9gies mobiles, les entr\u00e9es biom\u00e9triques et les outils de connaissance des fans &#8211; fournis par le r\u00e9seau de partenaires Nexus &#8211; transforment chaque \u00e9tape du parcours du fan tout en cr\u00e9ant une r\u00e9elle valeur ajout\u00e9e pour les salles, les \u00e9quipes, les promoteurs et les producteurs d&rsquo;\u00e9v\u00e9nements.<\/p>\n\n\n\n<p>Parmi les principales conclusions : l&rsquo;adoption de la billetterie mobile a augment\u00e9 de 53% d&rsquo;une ann\u00e9e sur l&rsquo;autre dans les ligues sportives mondiales, et l&rsquo;entr\u00e9e biom\u00e9trique sur les salles a doubl\u00e9 d&rsquo;une ann\u00e9e sur l&rsquo;autre &#8211; rationalisant l&rsquo;acc\u00e8s aux salles et renfor\u00e7ant la s\u00e9curit\u00e9. Ces tendances soulignent la fa\u00e7on dont le <a href=\"https:\/\/business.ticketmaster.com\/fr\/nexus-partners\/\">r\u00e9seau de partenaires Nexu<\/a>s continue d&rsquo;utiliser la technologie pour red\u00e9finir l&rsquo;exp\u00e9rience des fans, en aidant les salles, les producteurs d&rsquo;\u00e9v\u00e9nements et les \u00e9quipes \u00e0 am\u00e9liorer leur efficacit\u00e9 op\u00e9rationnelle, \u00e0 augmenter leurs revenus et \u00e0 renforcer l&rsquo;engagement des fans.<\/p>\n\n\n\n<p>Les fans constatent \u00e9galement les b\u00e9n\u00e9fices de premi\u00e8re main. Ces innovations permettent d&rsquo;\u00e9liminer les frictions \u00e0 l&rsquo;entr\u00e9e et au point de vente, d&rsquo;offrir des exp\u00e9riences mobiles transparentes et de permettre des interactions plus personnalis\u00e9es et connect\u00e9es.<\/p>\n\n\n\n<p>Dans les semaines \u00e0 venir, Ticketmaster examinera de plus pr\u00e8s trois des tendances les plus importantes de cette ann\u00e9e : l&rsquo;entr\u00e9e biom\u00e9trique, la billetterie mobile en tant que source de revenus, et le pouvoir des informations sur les fans pour fa\u00e7onner l&rsquo;exp\u00e9rience de la vente au scan. Au centre de tout cela : le r\u00e9seau de partenaires Nexus, qui permet des int\u00e9grations \u00e0 travers le mobile, les donn\u00e9es et les op\u00e9rations \u00e9v\u00e9nementielles afin de permettre aux clients et aux fans d&rsquo;avoir une longueur d&rsquo;avance.<\/p>\n\n\n\n<p><a href=\"https:\/\/support.ticketmaster.com\/sfc\/servlet.shepherd\/document\/download\/069WQ00000ZyaamYAB?operationContext=S1\" target=\"_blank\" rel=\"noreferrer noopener\">Les clients Ticketmaster peuvent lire le rapport complet d\u00e8s maintenant.<\/a><\/p>\n\n\n\n<p>Ou\u00a0<a href=\"https:\/\/business.ticketmaster.com\/fr\/work-with-us\/\">cliquez ici<\/a> pour savoir comment devenir un client Ticketmaster.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9couvrez les tendances technologiques qui transforment l&rsquo;exp\u00e9rience dES \u00c9V\u00c9NEMENTS VIVANTS. Le rapport \u00c9tat de la billetterie Nexus 2025 a \u00e9t\u00e9 officiellement lanc\u00e9, mettant en lumi\u00e8re les derni\u00e8res innovations qui fa\u00e7onnent le futur des \u00e9v\u00e9nements vivants. Ce rapport annuel explore la mani\u00e8re dont les strat\u00e9gies mobiles, les entr\u00e9es biom\u00e9triques et les outils de connaissance des fans [&hellip;]<\/p>\n","protected":false},"author":79,"featured_media":57001,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"57006,56997,57034","_relevanssi_noindex_reason":"","footnotes":""},"admin-category":[],"content-type":[],"solution":[],"segment":[],"venue":[],"topic":[],"class_list":["post-57000","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/posts\/57000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/users\/79"}],"replies":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/comments?post=57000"}],"version-history":[{"count":0,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/posts\/57000\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/media\/57001"}],"wp:attachment":[{"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/media?parent=57000"}],"wp:term":[{"taxonomy":"admin-category","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/admin-category?post=57000"},{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/content-type?post=57000"},{"taxonomy":"solution","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/solution?post=57000"},{"taxonomy":"segment","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/segment?post=57000"},{"taxonomy":"venue","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/venue?post=57000"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/business.ticketmaster.com\/fr\/wp-json\/wp\/v2\/topic?post=57000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}