Key Takeaways:
- Equal access at scale: All fans can request tickets as soon as an event is announced.
- Understand demand early: Requests capture clear signals of true purchase intent.
- Allocate tickets your way: Prioritize key audiences like fan clubs or mailing lists.
How it works:
- Fans request tickets to their desired shows and authorize payment via credit card.
- Tickets are allocated to meet your unique objectives, while removing bad actors in the process.
- Fans are notified when their request is fulfilled, and tickets are added to their accounts.
Request Works Best For:
- Underplays: when demand is expected to exceed supply.
- Super-serving fans: giving your community exclusive access.
- Special events: charity shows, free events, live streams, or unique experiences.
Global Availability:
- United States
- Canada
- United Kingdom
- Ireland
- Spain
- Germany
- Australia
- New Zealand
For more information, please contact your Ticketmaster representative.
