Our Story
Ticketmaster’s success is rooted in strong partnerships, constant innovation and industry leadership. We work with clients worldwide, to connect them with their fans, helping to make more live memories, every day.
About Us
Since 1976, Ticketmaster has revolutionized live event ticketing, evolving from a pioneering computerized system to the global leader in live event access. From our first ticketed concert in 1977 to acquiring Ticketron in 1990, we have consistently driven innovation, expanding internationally and setting industry standards.
Today, we continue to lead with cutting-edge tools that define the future of live entertainment. Our platform features innovative solutions like SafeTix™ for secure digital ticketing, SmartQueue to manage high-demand on-sales, and advanced anti-bot technology to protect fans and clients. These tools help ensure seamless, secure experiences for venues, artists, and fans across the music, sport and live events industries.
Ticketmaster’s history is one of constant evolution, and our product roadmap reflects our commitment to shaping the future of live events while staying true to our mission: connecting people to unforgettable live experiences.
Our industry never stops.
We don’t stop.
2025
AI-Powered Discovery
Ticketmaster-powered results surface naturally within conversational AI experiences.
2024
Apple Wallet
Ticketmaster becomes the first ticketing company to enable the new, enhanced ticket experience in Apple Wallet.
2023
Ignite
Ticketmaster launches Ignite, a 360° connected experience bringing the best of live right to clients’ apps.
2021
NFTs
Ticketmaster unveils NFT marketplaces to house digital collectibles for fans to collect, share, trade & sell.
2019
SafeTix Launch
Ticketmaster launches SafeTix, Ticketmaster’s pioneering anti-counterfeit encrypted digital ticketing technology.
2008
Move to Paperless
Ticketmaster adopts the convenience of paperless ticket entry, allowing fans to get into shows faster.
1978
Going Global
Ticketmaster expands beyond North America, and launches its first overseas operations.
1976
Ticketmaster Founded
Ticketmaster is founded by two Arizona State University staffers to sell hardware for ticketing systems.
We are global.
We are local.
We have teams all over the world with local experts ready to help you. See where your local team is based and get in touch today.
More about us
Our Team
Get to know the leaders shaping the future of live in North America.
Solutions
Discover all the ways Ticketmaster is there for you from sale to scan.
Insights
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