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Fans today expect more personalization than ever before – and Account Manager from Ticketmaster is a powerful solution designed with your most loyal fans in mind. This season ticket tool allows you to customize your branding and foster meaningful relationships, all with the intention of helping you deepen fan engagement and grow sales. Check out these key features of Account Manager and how they can help effectively drive revenue to your event while enhancing your fan experience.

1. Empower Your Fans With Flex Plans

Introducing Flex Plans to Account Manager! This feature allows fans to create their own custom plans in just three simple steps: selecting events, choosing price options and completing the checkout process. Imagine a passionate sports fan who wants to attend every home game of their favorite team. With Flex Plans, they can effortlessly curate a personalized package by handpicking the specific games they wish to attend while selecting from different price options that align with their budget. The purchase process is seamless and hassle-free.

This innovative addition helps the shopping experience for fans and makes tickets more available to a wider range of supporters. By incorporating enticing add-ons, such as meet and greets or exclusive lounge access, you can offer tailored options that cater to your fans’ preferences.

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2. Transform Your Seat Selection With Virtual Venue

Immerse yourself in the full power of Account Manager’s Virtual Venue, an innovative 3D technology that transforms the way fans choose their seats. With Virtual Venue, you can enjoy various sections of the stadium or venue, all from the convenience of your computer or mobile device.

As you explore our ticketing platform, you can virtually step into each section and experience the magnificent view from the best seats in the house. The Virtual Venue feature empowers you to assess different seating options and consider investing a bit extra for a superior seat that offers an unparalleled view of the action. By providing the tools for informed decisions, Virtual Venue enhances your anticipation even before setting foot inside the venue. 

3. Enhance Moments With In-Venue Seat Upgrades

Account Manager puts the power in your hands to offer in-venue seat upgrades. With its user-friendly interface, fans can effortlessly elevate their seating experience at any time after entering the venue, ensuring they never miss a moment of excitement. Now, should a fan want a closer view of the stage or field, all they need to do is reach for their phone. With just a few taps, they can instantly upgrade, immersing themselves in the heart of the action. Empowering fans to upgrade their experience on the spot creates unforgettable memories and leaves a lasting impression.

4. Unlock Seamless Upsells

Account Manager goes above and beyond ticket sales by providing seamless upselling opportunities for a range of enticing add-ons. From parking passes to VIP experiences and merchandise, fans can enhance their game day experience with ease.

Whether you want to build excitement and help fans purchase team gear in style before game day or offer exclusive meet-and-greet sessions with players, Account Manager helps you provide fans with personalized experiences that bring them closer to the action.

screenshot of add-on in account manager on laptop

5. Revolutionize Fan Engagement

In today’s digital landscape, understanding your audience is crucial. Account Manager provides robust segmentation and personalization features, empowering you to target specific customer segments with tailored offerings. By analyzing customer data, purchase history and preferences, you can deliver personalized recommendations and promotions that enhance the overall fan experience. Whether it’s sending exclusive promotions to fans who have attended recent games or surprising the first 500 attendees with complimentary swag at the venue, these personalized strategies go a long way in fostering a deeper and more meaningful connection with your fans.

Account Manager has the potential to drastically improve the way we communicate with our valued Season Ticket Members and fans. Using segmentation within Account Manager, we are able to personalize the ticket holder experience through customized content, exclusive offers and tailored fan education.”

Ryan Galovan

Director, Ticketing Technology & Operations, Los Angeles Lakers

Let Ticketmaster’s Account Manager transform your event experience and help you reach new heights! Join us and experience the future of ticketing today.

Want to learn more about our services? Get in touch with us.

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