Fan Experience
At Ticketmaster, our mission is to help clients connect with their fans, and help fans make more memories live.
Key Features
- frictionless shopping experience
- Intuitive fan tools
- Flexible payment options
- Travel & Experience Packages
Fan-Focused Experience
We help you get tickets in the hands of fans through curated content, a seamless buying process and dedication to security.
Flexible Ticket Tools
Easy ways for fans discover, buy, manage and sell events swiftly and simply.
Going Beyond the Ticket
Curating a holistic experience for fans through extras that enhance their event like travel packages, merchandise, VIP upsells and more.
Fan-Focused Shopping Experience
We help you get tickets in the hands of fans, through curated content, a seamless buying process and a dedication to security.
Curated Content
Our curated guides, algorithm generated homepage and enhanced attraction pages boost fan engagement through personalization.
Seamless Buying Experience
A fast and reliable e-commerce experience designed for quick and easy transactions, even under high demand.
Flexible Payment Options
Secure merchant partners provide fans with flexibility and options including Klarna, PayPal and more.
Focus on Fraud
In addition to features like queuing high demand onsales, Ticketmaster has a dedicated team focused on fraud and abuse prevention.
Making Every Seat Count With Vet Tix
Veteran Ticket Foundation, also known as Vet Tix, goes above and beyond to honor military veterans, service members, first responders and their families. As one of the leading distribution partners for Ticketmaster, Vet Tix has impacted the lives of
Empowering Fan Tools
A wealth of tools built to help fans discover, buy, manage and sell events swiftly and simply.
Never Miss an Event
Fans are connected to their favorite artists, shows, and teams through SMS alerts, favorites and onsale event reminders.
Digital Ticket Management
Fans can transfer tickets to their friends and once onsite, easily enter their event through mobile tickets.
Flexibility When Plans Change
Fans have options for when plans change with a safe and verified environment for fans to buy and sell tickets.
Digital Collectibles Go Global With the AFLW
Last year, Ticketmaster launched a new way to engage with fans – through NFT-backed Digital Collectibles. Through this technology integrated directly into the fan experience, event organizers could reward fans upon ticket purchase or
Going Beyond The Ticket
Events are unforgettable once-in-a-lifetime memories. That’s why we provide options to enrich the fan experience beyond the ticket through upsells opportunities, curated travel packages, digital collectibles and beyond.
30%
of Fans are traveling 100+ Miles to their Show
58%
of Consumers Have Purchased an Add-on Product Online
$300
Incremental Spend, Fans are Spending on Top of Their Ticket
Discover more solutions
Event Day
Scan tickets seamlessly, monitor ingress with ease, and customize your app to encourage fan engagement every step of the way.
Expert Partnership
We’re the partner that keeps you on the pulse of what’s next with innovative partnerships, top-notch technology integrations and the best live event experts in the business.
Ticket Sales
Each event is different, so we provide a variety of ticketing solutions to meet your unique needs. Paired with our fan-friendly marketplace, we’ve got you covered.
