CREATE MORE VALUE AROUND EVERY EVENT.
- Drive high-value engagement by pairing premium seats with exclusive experiences available to purchase at checkout or after.
- Top-tier merchandising with Gold Star indicators and prioritized placements on the event page.
- Streamlined, simple execution with tour-wide setup, reporting, and settlement.
1M+
VIP Packages Sold Per Year
500+
Artists Offering VIP per year
How It Works:
- Your package provider signs up to distribute packages via Ticketmaster.
- Packages are merchandised alongside tickets on our site, spotlighted on the seat map, and appear at the top of the ticket list.
- Streamlined settlement pays package revenue directly to the packager.

As a VIP package partner, you get access to:
Dedicated support from a specialized Ticketmaster representative
National VIP offer templates to streamline setup and execution
Premium Gold Star merchandising on event pages
Prioritized placement in seat selection
Real-time order data and TM1 reporting for package fulfillment and performance tracking
Order confirmation messaging customized to provider requirements
Customer escalation support with Ticketmaster Customer Service
Split settlement capabilities, with Ticketmaster paying VIP lifts directly to providers (North America only)
Case-by-case marketing and promotional opportunities
For more information, please contact your Ticketmaster representative.


